Lagerfeld Toys

Figuratively Karl

KARL LAGERFELD has been immortalised by Japanese-inspired brand Tokidoki as a limited edition miniature figurine.

"I am very flattered that I became a Tokidoki. I always loved them and I am very happy to be one of them," says Lagerfeld of his 25cm-tall counterpart.

Dressed completely in K Karl Lagerfeld and embellished with rhinestones, the figure is the work of Italian artist Simone Legno, who launched Tokidoki - which means "sometimes" in Japanese - in 2005.

"I truly cherish the opportunity to work with Karl Lagerfeld, fashion's living legend and preeminent style icon. In all levels of fashion, ranging from couture down to the street, his design and influence is unsurpassed - and to be able to interpret and incorporate him into my work has been a once-in-a-lifetime experience," explains Legno.

Mini Karl will be launched at Colette this month before hitting selected K Karl Lagerfeld retailers and Tokidoko flagship stores in New York, Milan and Los Angeles. Costing £118, each figure will come with an individually numbered certificate of authenticity. And if you don't manage to get your hands on one of them, there will also be a small selection of T-shirts featuring the designer's new incarnation.

Meanwhile, elsewhere, Lagerfeld has been receiving attention for a different reason. The designer told Focus magazine that people prefer to see slimmer models and those who don't are "fat mummies sitting with their bags of crisps in front of the television, saying that thin models are ugly." The comment came in response to German magazine Brigitte's decision to use ordinary women for their shoots.


Do you remember when Karl was turned in a Steiff bear as well?

It seems everyone wants a piece of Lagerfeld, as long as it's around 25cm tall. He's a very iconic designer and very easily recognised, whether you're in fashion or not. His continuous style that is everyday basically a black suit, high white collar and large sunglasses with his white hair in a pony tail is very easy to embody in into even a cartoon. Even after his speech of 'fat mummies' I still want him, whether he promoted size zero or not!

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